Digital Marketing – The Greatest Revolution of the Decade

Evolution has been and will always be a mammoth term to properly describe. Since the evolution of the digital age, the heavy changes have been brought in the marketing sector. The steep and sudden growth of digital marketing has surprised the business world and shook personal lives of people, by changing the trajectory of marketing… Continue reading Digital Marketing – The Greatest Revolution of the Decade

Digital Marketing Trends that are taking over 2019

In this tech-driven world where our wake-up routines begin with e-newsletters and our nightly routines end with social notifications and subscribed emails, the technology has pierced through almost every part of our lives. From controlling home machines through an application to voice ordering a speaker to play your favourite music, innovation is all over the… Continue reading Digital Marketing Trends that are taking over 2019

Technology — A Boon or a Bother for the Children?

Today’s youth is called GenTech and for a good reason because the Internet has become a very important part of a child’s life. With the wonders that it has done to the world, it has a downside too. The youth of today has become severely, unapologetically attached to the internet for even the basic needs.… Continue reading Technology — A Boon or a Bother for the Children?

Get the best from your smartphone with these 5 apps of 2017

Technology. The one word that drives me crazy. There’s always something new to explore. Something that excites and amazes one. And mobile applications continue to be on top of the exploration list. Here’s why I thought of getting away from business related topics for this blog and write on my favourite apps of the year… Continue reading Get the best from your smartphone with these 5 apps of 2017

Mobile Apps for a Book Lover

Being in books business makes me a little aware of what’s ‘in’ when it comes to the book world. And being a technology savvy person, I do feel inclined to connect technology to the book world. And as my company has already ventured into selling books online, it makes it a must for me to… Continue reading Mobile Apps for a Book Lover